Broken Link Building
- Broken link building is the process of finding an old page that is now a 404 error, finding backlinks to that page and trying to redirect them to your page.
- Great link bait
- Easy way to get in-content authority links
- Find niche sites listed in dmoz.
- Run each one of them with Xenu. Xenu will detect all broken links.
- Check for 404 pages.
- Mark down any links that are good to rebuild.
- Visit the page and check backlinks with SEO Quake. If the page has some backlinks save it.
- E-mail anyone who has a page that links to that broken page. Choose websites with a PR and some Alexa ranking.
page revision: 1, last edited: 24 Feb 2012 12:23