Flickr

Introduction

Flickr is a web site that offers photo hosting and sharing.

Flickr screen name

This should be your web site address.

Flickr Profile

In your profile, Flickr asks you to describe yourself and lets you give your web site name and address. Use this to describe who you are and what your business does. But do not try to promote your business because this is against Flickr's terms of use.

Photos

The most important thing is to share good photography. Flickr works best when you share more authentic “real life” photos.

Photo Descriptions

You can give a name and write a description for each photo you upload. You should describe the photo accurately

Collection Homepages

Flickr photos are arranged into sets and collections. Sets are like photo galleries or albums, and collections group various photo albums together. As you organize your photos, think about how to make each set about a certain them, and then group them together into collections. Once you have a collection homepage, this can be the public URL that you send people to. This way, you could use the same URL even while you add new galleries to the collection each day.

Thumbnails

Sets, collections and individual images are represented by thumbnails. These are the visual elements that need to engage someone before they are inspired to click and delve further into your account. When you take and crop your photos, paying attention to how the thumbnails look matters. More importantly, whenever you create a new set the thumbnail is set by the first image. Make sure you change it to the one that offers the most compelling reason to click and see the rest of the set.

Tags

Use the right descriptive keywords, but also check and see what people are already searching for and see if any of those tags may apply to your images. Aside from direct links, many of your image views on Flickr will likely come from people searching for these tags.

Real time

One of the most powerful benefits of Flickr is that when you are at an event or something current that people are likely to care about in a particular timeframe, speed of getting photos online matters.

Groups

Join and contribute to groups. People who are active in Flickr groups tend to also be some of Flickr's most active (and often influential) members. As a result, joining groups not only lets you be part of a greater community and conversation on a certain theme, it can often give you a direct connection to Flickr users who really matter. Remember, what you post into a group must be relevant and on topic or else you risk alienating yourself and your brand.